I happened upon this tonight watching the American Idol results show and could not believe what I had just seen. I've always said that youth anti-smoking campaigns do not work, and this is the reason why: (Sound is not required, as its just as bad without, but if you really want the full impact, make sure your sound is on)
So I think I know what they are trying to get across in this commercial, but I must say that they do a very bad job of it. They treat today’s youth like they are stupid, which as hard as it is for me to say, they are not that stupid. Mildly retarded? maybe. But that stupid? no.